Pure Pet Food

Success Story 28 October 2022

Region/Nation Yorkshire and Humber
Sector Consumer Goods & Services
Programme Northern Powerhouse Investment Fund

Yorkshire-based Pure Pet Food manufactures personalised pet food using only natural ingredients. To accelerate its growth, Pure Pet Food raised a multi-million-pound investment from Mercia and the Northern Powerhouse Investment Fund. The latest funding round follows a £2m investment by Mercia’s Northern VCT funds in 2019, and will enable the company to continue to pursue its ambitious growth plans and development of a bespoke subscription e-commerce platform and data capabilities.

Find out more about Pure Pet Food