Case Studies
A group of children listening to a coach who has his back to the photo

Gymfinity Kids

Partner: Shire Leasing
Region: National
Location: Huddersfield, Hampshire, Ripon and Skipton
Programme: ENABLE Funding

Gymfinity Kids, established in 2017, operate a series of activity clubs for children aged 3+ across six sites.

The business was created to fulfil a vision that would allow children interested in recreational gymnastics the chance to feel like a true gymnast or ninja, week in, week out. Day nurseries are also provided in most clubs, with children having access to gym classes which help them to thrive in all seven areas of child development.

Gymfinity Kids required funding through the pandemic to provide a safer environment for both employees and customers at four of its sites: Huddersfield, Hampshire, Ripon and Skipton. This was achieved with the installation of new fogging machines to help disinfect sites against the spread of Covid-19. Additional funding was also secured to improve security measures, from the installation of access control gates to further gymnasium equipment such as padded flooring and activity tables.

Vicky Tamplin, Sales and Marketing Manager, Gymfinity Kids, said: “As a business that primarily caters for children, security is paramount for our operations, as is ensuring we take site hygiene seriously by installing virus prevention measures. The funding has been vital in ensuring we could open our sites back up quickly once restrictions lifted.”

Shire Leasing, supported by the British Business Bank’s ENABLE Funding programme, was able to offer Gymfinity Kids a sale and leaseback on the equipment purchased to help manage cashflow and increase cash reserves while the pandemic continued.

“Our funding lines, such as ENABLE, give us the flexibility to define our own lending criteria. So at a time when mainstream lenders were holding back, we continued to support our existing customers with the funds required to support expansion plans. We take great pride in our relationships at Shire Leasing, so when Gymfinity Kids needed a cash injection, we were thrilled to be in a position to support them with our Sale and Leaseback solution.” Sharon Price, Sales Director, Shire Leasing.

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